Neymar has shared a photo on Instagram showing he gifted Bronny James, the son of NBA superstar LeBron James, a signed Brazil national team jersey just days after Brazil’s 2026 FIFA World Cup run ended.
What happened?
The image posted on Neymar’s official Instagram account on July 10 shows the Brazil forward handing over a Brazil shirt bearing his own name and number 10. The caption reads: “Gifted Bronny James a Brazil jersey after our World Cup run.” Bronny James, 19, is a guard for the USC Trojans and the son of Los Angeles Lakers legend LeBron James.
Why it matters for Neymar
Neymar’s gesture highlights his global appeal beyond football, reaching into the NBA where LeBron James is a cultural icon. The photo comes just days after Brazil’s World Cup exit, giving Neymar a high-profile way to stay visible during the off-season. Social media posts like this often drive engagement spikes for athletes, and Neymar’s account has more than 200 million followers.
What comes next?
Neymar is expected to return to club duty with Al-Hilal in Saudi Pro League when the new season begins in August. His focus will shift to helping his club challenge for the AFC Champions League title. Meanwhile, Bronny James remains in the U.S. as he builds his college career at USC, where he averaged 4.8 points per game as a freshman.
Neymar’s Instagram post has already racked up over 2 million likes in under 24 hours, showing the cross-sport buzz his brand still commands.